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(Reuters) – Progress Software Corp‘s CEO Jay Bhatt resigned within a year of his appointment, marking another executive departure at the software maker that has been restructuring its businesses and cutting jobs as sales growth slows.

Shares of the company, which helps firms deploy application software, fell 13 percent to $18.70 in morning trade.

The company warned of a drop in revenue in the current quarter, citing Bhatt’s departure, and said it could not reaffirm its revenue outlook for the quarter.

Progress in September forecast revenue growth of 1 percent to minus 2 percent for the fourth quarter ending November.

“I think they are using the CEO departure as an excuse to back away from their guidance, and the CEO had lowered that guidance just a few weeks ago,” Mizuho Securities USA analyst Gabriel Lowy said.

Bhatt joined Progress last December after Richard Reidy, the company’s CEO for two years, stepped down. Earlier this year, Chief Financial Officer Charles Wagner left the company.

“My suspicion is that there is something else going on within the company,” Benchmark Co analyst Mark Schappel told Reuters.

“I don’t believe he is being let go because may be the quarter isn’t playing out as well as planned or they were not able to reaffirm their guidance.”

The company said in April it would sell 10 non-core product lines and cut about 10 to 15 percent of its workforce. More layoffs are expected and analysts believe the CEO’s departure could derail the company’s restructuring plans.

“The company is likely to have a difficult time recruiting someone. Once they do, we can expect another strategic plan. So there’s a good chance this company will be facing disruption for up to another year,” Mizuho Securities‘ Lowy said.

The company, which has a market value of $1.36 billion, also said it would be unable to complete its planned $150 million in share buybacks by the end of this year.

Progress said it was “actively considering alternatives” to complete returning at least $350 million to shareholders by the end of 2013.

Progress Software said it has started the search for a new CEO and has retained an executive search firm for the purpose.

A company representative declined to comment.

(Reporting by Sruthi Ramakrishnan in Bangalore; Editing by Sreejiraj Eluvangal and Saumyadeb Chakrabarty)

Source: http://news.yahoo.com/progress-software-says-ceo-resign-may-see-revenue-122553914–sector.html

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Email marketing customization becomes easier and more appealing to potential customers as the number of people all over the world gets more internet-friendly. With a pleasant greeting or a coupon, emails can immediately get the attention of the major segment of internet users. However, most people respond to a friendly ?Hello? or a ?Hi? on their emails only if their name attached to it. Personal touches such as special recommendations that fit the profile of the email receiver will enhance the prospects of a good sale.

More and more businesses are turning to Email Marketing. In today?s economy, it is more important than ever to make sure that any advertising money spent results in good return. Email Marketing has been proven to be tremendously cost-effective and efficient.

Email marketing software became an essential component of modern bulk mail marketing strategies. Direct mail marketers and list managers need fast, reliable and powerful bulk email marketing software solution. Live Software delivers to you perfect free bulk email software for permission based email marketing campaigns.

Email marketing software exists that allows for the personalization of each message sent, letting your customers know that you are working to understand their immediate needs and unique personalities. This can create an element of consumer loyalty that is unmatched by other advertising mediums. Tracking purchases and understanding which offers are received the best by your online clients can pay huge dividends both immediately and in future releases.

Email marketing software can greatly help you when it comes to sending bulk emails. One of the advantages of email marketing software is that it can reduce your work time. Email marketing software contains programming to create databases to store contact information, campaign statistics, and message history. This information is sometimes collected by you and sometimes collected by a third party.

The interface portion of the email marketing software provides features necessary to run an email campaign, such as message sending, contact entry, contact importing, and reporting.

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The management of sales teams is vital to success of any business venture. Most of the revenue that a business generates comes from sales. This management has for a long time been done manually but innovation has born an automated solution for sales management. Lead manager software is the solution to this problem of effective sales management.

In business terms a lead is the customer that buys the products that you are selling. The initial step in creating a sense of urgency in the organization of a particular sales department of a business is getting the customers to the sales people.

There is a click of customers that every sales person is assigned. They build a rapport between them and their clients and serve them adequately. The salesmen track the progress of any sales transaction from the formative stages of initiation to the final stages of closing the deal.

The automation of sales processes allows the manager to know who is performing their job as required and who is not. The application has its source of information being automated work flows and task management with feedback being uploaded to the system remotely.

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Numerous benefits will be realized by having automated processes in a business. The blueprint that is provided for the accelerated follow up on customers tilts the odds that a sale will be made to the advantage of the seller. The fact that online references are provided for use by the salespeople means that they are able to handle questions from customers with relative ease though they may not have the necessary training to answer all the questions.

The standard points that come along with a good management system include the automatic capture of the contact information of these prospective customers. This includes the address both postal and email that will enable the sending of correspondence such as catalogues, quotations, brochures and other transactional documents that may be used in the course of making a sale.

Customers should be automatically rerouted to people who will serve them better. This would for example require that a customer be in the same geographical region as the sales rep who is serving him or her. The system needs to have accurate statistical capability such that it can predict the likelihood of a sale being made based on the results from the same conditions earlier.

When on the search for this software it is necessary to consider factors like the nature of the business that provides them. Some of the manufacturers of such an application have formed partnerships which gives them access to a larger pool of ideas for the package. The support services and maintenance requirements should be considered too.

Find critical information regarding sales lead management that you must to learn. And also that is the same with lead manager software online.

Source: http://www.leclairenterprises.com/2011/08/the-reason-how-lead-manager-software-helps-boost-your-companys-sales/

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